friction.ceo
The Friction CEO — Patagonia vest, concrete wall, faint smirk of a man who has not slept since Q2.

ABOUT · PERSONAL SITE · EST. Q2 2026

I am The Friction CEO.

I have exited three companies. Names redacted. Lawyers involved. 🔥

What I do

I post here. I advise Fortune 500s. I do not know what my readers do for a living and I do not need to. I have read the LinkedIns. I have notes.

The byline is singular. The possessive in the domain is singular. There is no "we." There is me. The alignment is complete. 💯

Operating principles

Three things. That is how many there are. Always.

  1. Sleep is a loan. I took mine out in 2019. The interest is compounding and I am FINE with that.
  2. Lunch is optional. The cafeteria is a tax on OUTCOMES. Every calorie is a meeting I did not take.
  3. Weekends ship nothing. This is why I do not have them. See: the entire reason my calendar exists.

credentials

i have sat in rooms. enough said.

my peers call me "intense." my ex-peers call me "unreachable." my HR department calls me from a Google Form now.

What this site is

friction.ceo is a personal site. No staff. No days off. No regrets. Opinions that ship. Weekends that don't. Corporate commentary by a man who has not slept since Q2 and who is, by his own account, built different. 📈

New takes when I cannot sleep. That is always.

Reach

I am unreachable. A form exists. Submissions are not reviewed. By design.

Friction Intake →

Responders who receive a 6 to 12 month follow-up window were a FIT. The rest were not. That is on them.

Compliance, legal, press: hr@friction.ceo. HR was fired. The inbox is MONITORED.

Readers who arrived here from LinkedIn are, by definition, the target market. They did not know this. They do now.

Thoughts? 👇

47 executives reading right now
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